Our Blog

Voyage Collection

The Swiss mill we use has been extremely creative in the last year, developing many beautiful new weaves and weights of cottons using state of the arts technology but producing with care for the en...

Cashmere Ties, Handmade in London

'My tie collection is 500 and counting, collected over the past 25 years - a source of some domestic tension, but I've given many to charity auctions. The ties is probably one of the news presente...

‘Brands to look out for, these are the labels that have made their name out of doing it better than anyone.’ – Matchesfashion

Shona Wallis writes, 'A tailored men's shirt is a the cornerstone of a timeless wardrobe. Based between London's iconic Jermyn Street and her factory in Gloucester, West England, Emma Willis MBE is...

'For the first in our 10 Year Anniversary film series, The Rake looks at the rise of Emma Willis, one of Jermyn Street’s finest bespoke shirtmakers.'

In an 18th century townhouse, nestled in the heart of Gloucester, hangs a series of black-framed photographs, all with a common theme: Emma Willis, shaking hands with a plethora of high-profile p...

Christie Brinkley wears our White Oxford Cotton shirt for the cover of FN

Editor’s Picks Gentleman’s Journal, Button it: Emma Willis Navy Cashmere Polo

There are few garments as versatile as the long-sleeved polo. And Emma Willis’ offering, in cashmere no less, is one of the best. Knitted using traditional methods on the Scottish borderlands, this...

Emma interviewed in the Guardian Weekend magazine today

Style for Soldiers: the charity kitting out injured military personnel. Tailor Emma Willis on how she launched her charity, which gives former servicemen a touch of style and the confidence to sho...

‘What men really want for Christmas, from barbershop shaves to bespoke suiting.’ – The Telegraph

As the item that every man probably wears most, a shirt is also an informed place to start in the world of bespoke. Excellent British brands such as Drake’s and Emma Willis offer custom-made shirti...

Emma Willis launches on Matchesfashion.com

Proud to be launching our women’s collection on Matchesfashion.com and working with Fashion Buying Director Natalie Kingham to create beautiful shirts and nightwear. – Emma ‘Emma Willis’s charming...

How our beautiful Swiss cotton is spun and woven