‘The Big British Shop’ at Selfridges.
See our Patriotic Jubilee Walking Socks and Patchwork Boxer shorts in ‘The Big British Shop’ at Selfridges.
See our Patriotic Jubilee Walking Socks and Patchwork Boxer shorts in ‘The Big British Shop’ at Selfridges.
Woven on a Victorian sock loom at our Gloucester factory, we are making these patriotic socks to celebrate the Diamond Jubilee of our great Queen. They are part of Selfridges British designer Jubilee collection, along with our red, white and blue boxer shorts and will be featured in Tatler.
We are making pink luxury swiss cotton boxer shorts, with a hand sewn love heart for Valetines day presents. Look out for them in the shop window.
Lady Lucia St. Clair Erskine in Emma Willis Couture being fitted and styled with Lady Gaga’s eye patch by Lucy Baker’s make up and hair company for the Ronnie Scott’s December Fashion Show in aid for Shirts and Sticks for Soldiers.
I love these images of our shirts in US Esquire’s guide this month for how to attend a party in style.

Our New Collection has arrived in Selfridges with Pow Check, Navy and Aqua Spots, Oxford Bengal Stripes, Navy Floral and for a bit of escapism a Pink, Blue and White Vintage Surfer Print. Our white Slimfit Shirt in Swiss Poplin and Organic Pique continues to fly out of Selfridges, with President Obama, choosing it to combine with a Navy Wool Suit.
I think our Cutaway Collar looks great on The President as he is tall and slim. It creates a better line, than the more straight down, pointed, that he normally wears.
With the X Factor finals approaching, we thought you would like to see our Black Tie look for last years X Factor finals featured on GQ’s website. We will be designing an Evening Shirt for Dermot O’Leary again for the National TV Awards this year.
I loved Adam Ant in the 80′s, and so did all my friends, so I was very happy when he became a custoer two years ago. We all love Adam’s vists to the shop and hearing about his music. Like us he certainly supports Britain, one day showing a Union Jack flag tucked into the back of his tight black trousers. He always looks great, and causes a stir when our customers recognise him.
I made a Pirate Shirt for him, which he is modelling in OK Magazine out this week. And he is incredibly kindly playing for us at our Ronnie Scotts Fashion Show in December, to help us raise money for the launch of our stylish walking sticks for Young injured servicemen, in addition to the Bespoke shirts.